EngageMedia on Facebook
Published by elliott bledsoe on Wednesday, 23 January 2008 at 2:27 PM
Australian-based video distribution platform and network EngageMedia have further expanded the potential reach of videos published on the site by allowing Facebook users to embed a feed of the latest videos right into their profiles.
EngageMedia uses the Attribution-Noncommerical-NoDerivative Works 3.0 unported licence as the default copyright management for content on the site. And they allow filmmakers to choose any other Creative Commons licence or the GNU Free Documentation licence (or any other type of licence specified by the user) to help facilitate the distribution of their content. This type of licensing facilitates legal syndication of the content, including syndication via the Facebook application.
The application, EngageMedia.org Latest Videos (+ to profile) is designed to develop a direct link between the ever-expanding network on Facebook and the content on EngageMedia, hopefully drawing viewers from the Facebook community into the EngageMedia one.
A few thoughts (for what it is worth):
- It would be great to see a future version of the widget that has embedded videos or thumbnails for the videos;
- The widget should allow a range of aggregation options (eg films from a certain region, genre or category you want to be displayed in your feed;
- The widget could even be aggregated by a search for user-defined keywords (similar to the Newsreel widget in Blogger that let's users add a widget that queries Google News for items related to defined search expressions); and
- (Perhaps a little lamer) but customisable colour schemes (does this widget go with my profile? lol).
This ability to plug content from one social network community directly into another is an example of where widgets are taking us. The early Web 2.0 world was all about functionality inside your created virtual community space. Each environment has different infrastructure (often used to 'poach' users from other social network websites). But increasingly we are seeing little bits of code begin to build networks across networks. Perhaps this is the start of a deeper, more integrated Web 2.0 environment?
Regardless, for EngageMedia, this widget furthers its aim to show you films you might never have seen on a distribution platform that is free from “the control of big media conglomerates.”
You'll pass this on, won't you:
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